- For office commuters in Georgia buying specialty coffee merch, the roast date is the single most reliable freshness indicator. A fair benchmark is to buy coffee roasted within 14 days of purchase, use it within 30 days of roasting, and adjust expectations based on how the coffee is stored and brewed. This guide explains how to run that check yourself without any lab equipment.
- Look for a 'Roasted On' date on the bag—it's the only honest freshness signal.
- A reasonable target: buy beans roasted within the last 14 days, finish them by day 30.
- Storage matters: keep beans in an airtight container away from light and heat.
- If the bag has no roast date, treat it as a red flag—you're likely getting stale coffee.
- Roast date is a starting point, not a guarantee—brewing method and bean origin also affect taste.
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